What if AI could give craftsmen their time back?

In this episode of Startuprad.io, host Jörn Menninger sits down with Julian Wiedenhaus, CEO and Co-Founder of PlanCraft, to explore how AI agents and voice interfaces are reshaping Europe’s construction sector.

From a family carpentry shop to a €38 M Series B, PlanCraft built an AI-first SaaS that helps over 20 000 craft businesses quote, invoice and coordinate projects without paper chaos.

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What You’ll Learn:

– How PlanCraft bridged the gap between Excel and enterprise ERP systems.

– Why AI agents are becoming digital coworkers for the trades.

– How product-led growth and creator referrals drove organic expansion.

– The “Robin Hood” pricing model balancing affordability and ARR.

– How values-based culture can scale across countries without breaking.

Julian explains how PlanCraft builds tools for people who don’t sit at desks — making software fit human workflows, not the other way around. The result is a human-centered AI platform transforming construction SMBs across the DACH region and beyond.

Guest Spotlight:

Julian Wiedenhaus, CEO & Co-Founder @ PlanCraft — recognized for bringing AI to the craft industry while keeping empathy at the core of technology.

- Blog: https://www.startuprad.io/post/ai-agents-are-rebuilding-europes-construction-industry

- YouTube: https://youtu.be/DjeoSnq3JyE

🎧 The Audio Podcast

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